Former Nebraska AD Reveals Major His Regret With Scott Frost

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Former Nebraska AD Reveals Major His Regret With Scott Frost

Scott Frost's ill-fated tenure at Nebraska seems to have largely been forgotten by fans who are looking forward to Matt Rhule's year-over-year improvements with the program. But the man who brought him to the Nebraska campus still has some bad memories about the whole ordeal.

Former Nebraska athletic director Bill Moos, who was a former Nebraska football star like Frost was, recently released his memoir and reflected on bringing Frost into the fold in 2018.

Moos admitted that he and his wife Kendra came away unimpressed with Frost in the initial hiring interview but felt pressured to hire him anyway in fear that the fanbase would be furious if a team like Tennessee or Florida got him instead. However, Moos' wife expressed concern that things would be worse if Frost failed to win at Nebraska.

“As pissed off as I was that (Associate AD) Matt Davison unexpectedly sat in on that meeting, I was glad he did, as it prompted me to tell Kendra (his wife) to stay in the room. And, like many times before, her intuition proved to be invaluable,” Moos wrote.

“‘He’s not ready,’ (Kendra) said after closing the door that left just the two of us in the room. ‘Too immature,’ Kendra said. ‘Yep, I agree. But if I don’t pursue him with everything I’ve got and he ends up at Tennessee or Florida, I’m screwed,’ Moos said. ‘Yeah, but if you bring Nebraska’s golden boy home and he falls flat on his face, you are really screwed. Remember, people have short memories,” Karen said.

Kendra Moos' words proved true. Frost went 15-29 in his first four full seasons at Nebraska after previously dominating at UCF. The team went just 10-26 against Big Ten foes and he was fired after a 1-2 start to the 2022 season.

It was an unfortunate end to the head coaching tenure of one of the most beloved figures in Nebraska history. Frost had won two national titles for Tom Osborne in the 1990s and was 24-2 as a starter.

But past glory can only buy so much tolerance from a fanbase that has grown used to greatness.

Dublin , Ireland – 27 August 2022; Nebraska Cornhuskers head coach Scott Frost before the Aer Lingus College Football Classic 2022 match between Northwestern Wildcats and Nebraska Cornhuskers at Aviva Stadium in Dublin. (Photo By Ben McShane/Sportsfile via Getty Images)Ben McShane/Getty Images

Since Frost's firing, Nebraska has done well with head coach Matt Rhule. They've gone 14-12 over the last two seasons, winning the Pinstripe Bowl in 2024.

Frost, on the other hand, returned to UCF in 2025 and went 5-7 in his first year. But the team has high hopes for 2026 being much better.

This story was originally published by The Spun on Feb 10, 2026, where it first appeared in the College Football section. Add The Spun as a Preferred Source by clicking here.

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