Longhorns Daily News: Texas football program evaluated at a staggering $2.46 billion

Longhorns Daily News: Texas football program evaluated at a staggering .46 billion

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Longhorns Daily News: Texas football program evaluated at a staggering .46 billion
ATHENS, GEORGIA – NOVEMBER 15: Texas Longhorns director of athletics Chris Del Conte looks on prior to the game between the Texas Longhorns and Georgia Bulldogs at Sanford Stadium on November 15, 2025 in Athens, Georgia. (Photo by Todd Kirkland/Getty Images) | Getty Images

The Athletic recently evaluated the top college football programs.

As expected, Texas football came out on top, with a whopping $2.46 billion evaluation — equal to about what it cost for Las Vegas to build its infamous Sphere (which cost a little less, in fact, at $2.3 billion.)

Here’s how The Athletic broke it down:

“The Longhorns, somewhat surprisingly, didn’t report the most football revenue in the 2024-25 fiscal year (we’ll come back to that a couple spots later). But Texas’ three-year average ($190 million) is No. 1 in the country and enough to stay No. 1 on our list. Our valuation puts Texas on par with the 2020 sale of the New York Mets ($2.4 billion, not adjusted for inflation). The Longhorns have elite resources, an ideal location and a spot in a premier conference. The only thing missing is a recent national championship, although Arch Manning’s team should be in the conversation this year. Then again, we thought the same thing last season.”

Bringing up the rear behind the Longhorns were Ohio State and Notre Dame, albeit predictably.

Then, Michigan and Texas’ burgeoning SEC rival, Georgia.

WHAT THEY’RE SAYING ABOUT THE LONGHORNS

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247Sports: The 25 Texas players who will have the most influence on the outcome of the Longhorns’ 2026 season

247Sports: Texas head coach Steve Sarkisian clarifies his comments around ‘letting players go’ this offseason

Inside Texas: Is Will Muschamp Texas football’s biggest x-factor?

Inside Texas: Do premier college football programs bounce back from down years in the NFL Draft? A Texas case study on returning talent and expectations

Inside Texas: Texas Football Fall Camp Insider Notes: Why Biles and McDonald are headed for monster years

ICYMI IN BURNT ORANGE NATION

Campbell transfer OF Carlos Lugo commits to Texas

Former Texas RB Jonathan Brooks reportedly ‘fully healthy’

Former LSU coach Brian Kelly picks Texas football as favorite to win 2026 national title

RECRUITING ROUNDUP

247Sports: IMG Academy recruiting intel: Five-star QB Jayden Wade leads media day buzz on top 2027, 2028, 2029 prospects

Inside Texas: Recruiting Humidor: Over 24 hours from Landen Williams-Callis announcement, details on 2028 OLs

Inside Texas: Decision Preview 2.0: Texas fighting Texas A&M, Missouri, UH, and SMU for RB Landen Williams-Callis

SEC SHOWDOWN

Rock M Nation: Questions for 2026 Mizzou football as fall camp nears

And The Valley Shook: MLB Draft signing deadline has passed — how did LSU fare?

Rocky Top Talk: NCAA gives Tennessee linebacker Arion Carter two-game suspension

Anchor Of Gold: Vanderbilt Football 2026 Position Preview: Running Backs

A Sea Of Blue: Kam Williams expects to be on the court for the start of the 2026-27 season

WHAT WE’RE READING

SB Nation: First WNBA midseason trade is a big win for Toronto Tempo

SB Nation: The Packers will be asking for public money soon

SB Nation: Kyle Shanahan’s car accident has transformed into the NFL’s biggest mystery

NEWS ACROSS LONGHORN NATION AND BEYOND

  • Te-quilaaa.

More at NCAAF College Football News, Photos, Stats, Scores, Schedule & Videos

Longhorns Daily News: Texas football program evaluated at a staggering $2.46 billion

Longhorns Daily News: Texas football program evaluated at a staggering .46 billion

NCAAF College Football News, Photos, Stats, Scores, Schedule & Videos...

Longhorns Daily News: Texas football program evaluated at a staggering .46 billion
ATHENS, GEORGIA – NOVEMBER 15: Texas Longhorns director of athletics Chris Del Conte looks on prior to the game between the Texas Longhorns and Georgia Bulldogs at Sanford Stadium on November 15, 2025 in Athens, Georgia. (Photo by Todd Kirkland/Getty Images) | Getty Images

The Athletic recently evaluated the top college football programs.

As expected, Texas football came out on top, with a whopping $2.46 billion evaluation — equal to about what it cost for Las Vegas to build its infamous Sphere (which cost a little less, in fact, at $2.3 billion.)

Here’s how The Athletic broke it down:

“The Longhorns, somewhat surprisingly, didn’t report the most football revenue in the 2024-25 fiscal year (we’ll come back to that a couple spots later). But Texas’ three-year average ($190 million) is No. 1 in the country and enough to stay No. 1 on our list. Our valuation puts Texas on par with the 2020 sale of the New York Mets ($2.4 billion, not adjusted for inflation). The Longhorns have elite resources, an ideal location and a spot in a premier conference. The only thing missing is a recent national championship, although Arch Manning’s team should be in the conversation this year. Then again, we thought the same thing last season.”

Bringing up the rear behind the Longhorns were Ohio State and Notre Dame, albeit predictably.

Then, Michigan and Texas’ burgeoning SEC rival, Georgia.

WHAT THEY’RE SAYING ABOUT THE LONGHORNS

Austin American-Statesman: 5 key questions for Texas volleyball as Longhorns begin summer workouts

247Sports: The 25 Texas players who will have the most influence on the outcome of the Longhorns’ 2026 season

247Sports: Texas head coach Steve Sarkisian clarifies his comments around ‘letting players go’ this offseason

Inside Texas: Is Will Muschamp Texas football’s biggest x-factor?

Inside Texas: Do premier college football programs bounce back from down years in the NFL Draft? A Texas case study on returning talent and expectations

Inside Texas: Texas Football Fall Camp Insider Notes: Why Biles and McDonald are headed for monster years

ICYMI IN BURNT ORANGE NATION

Campbell transfer OF Carlos Lugo commits to Texas

Former Texas RB Jonathan Brooks reportedly ‘fully healthy’

Former LSU coach Brian Kelly picks Texas football as favorite to win 2026 national title

RECRUITING ROUNDUP

247Sports: IMG Academy recruiting intel: Five-star QB Jayden Wade leads media day buzz on top 2027, 2028, 2029 prospects

Inside Texas: Recruiting Humidor: Over 24 hours from Landen Williams-Callis announcement, details on 2028 OLs

Inside Texas: Decision Preview 2.0: Texas fighting Texas A&M, Missouri, UH, and SMU for RB Landen Williams-Callis

SEC SHOWDOWN

Rock M Nation: Questions for 2026 Mizzou football as fall camp nears

And The Valley Shook: MLB Draft signing deadline has passed — how did LSU fare?

Rocky Top Talk: NCAA gives Tennessee linebacker Arion Carter two-game suspension

Anchor Of Gold: Vanderbilt Football 2026 Position Preview: Running Backs

A Sea Of Blue: Kam Williams expects to be on the court for the start of the 2026-27 season

WHAT WE’RE READING

SB Nation: First WNBA midseason trade is a big win for Toronto Tempo

SB Nation: The Packers will be asking for public money soon

SB Nation: Kyle Shanahan’s car accident has transformed into the NFL’s biggest mystery

NEWS ACROSS LONGHORN NATION AND BEYOND

  • Te-quilaaa.

More at NCAAF College Football News, Photos, Stats, Scores, Schedule & Videos