Procter & Gamble Aims to Make Bladder-Leak Conversations Part of NFL Chatter

Variety...

Football games have long stood as a welcome place for beer commercials. Now Procter & Gamble hopes they will also become a great roost for discussions of an inevitable byproduct of liquid intake: bladder leaks. The consumer-products giant plans a substantial campaign for its Always Discreet incontinence pads for women that will air largely during […]

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