Why was 50 Cent at Oklahoma-Alabama game? What to know of rapper's appearance

NCAAF College Football News, Photos, Stats, Scores, Schedule & Videos...

Oklahoma football brought out the big guns for the program's first-ever College Football Playoff home game at Gaylord Family – Oklahoma Memorial Stadium against Alabama on Friday, Dec. 19.

That includes 50 Cent — yes, that 50 Cent — making an appearance at a college football game.

The rapper, who was rumored to be in attendance heading into the first-round game, came out of the tunnel at Oklahoma Memorial Stadium at the start of the fourth quarter to the opening lyrics of "Many Men." The Sooners then proceeded to break their scoring drought with a 37-yard touchdown pass from John Mateer on the first play of the quarter to make it a three-point game against the Crimson Tide.

Here's what to know on why 50 Cent is in attendance at Oklahoma-Alabama in the College Football Playoff:

Why is 50 Cent at Oklahoma-Alabama CFP game?

The Sooners brought in 50 Cent to perform "Many Men" at the start of the fourth quarter, which has become a tradition at Oklahoma home games in the last few weeks.

As noted by OU Daily, Oklahoma's student newspaper, the stadium tradition started during the Sooners' Nov. 22 home game against Missouri. At that game, the Sooners debuted a new hype video set to "Many Men," and it has stuck since.

Oklahoma brought out 50 Cent to perform "Many Men" at the beginning of the 4th quarter 🔥
Ty Simpson knew every word 😭 pic.twitter.com/s9Eeq7q9Ht
— Bleacher Report (@BleacherReport) December 20, 2025